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The Importance of
Content Marketing
When it comes to marketing, there has never been a truer phrase said than ‘content is king’. While it may be a bridge too far to suggest you have ‘nothing’ without excellent content, it’s likely you have very little or at least, challenging times ahead.
Imagine a business where your target audience wants to consume your marketing material rather than avoiding it… If you have the correct content marketing strategy, then that’s exactly what happens and believe us when we say, it’s a gamechanger for building brand loyalty and shareability.
Home | Digital Marketing | Content Marketing
In a world where Bricks and Mortar premises are on the decline, your website becomes the equivalent ‘shop front’ for you to showcase your business in the best light to your customers.
More often than not, this is where they form their first impressions and make instantaneous decisions whether to continue their journey with you. Subsequently, it’s imperative that the website is displayed in the best possible manner, presenting an enjoyable user experience.
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We're a friendly bunch of creatives & digital innovators
A common question we’re often asked by businesses is…
How do we grab the attention of prospective customers when they’re constantly on the move?
What sets Amplified apart from others; is we have the answer!
Real Estate with Real Returns
Amplified offer a comprehensive portfolio of mass-market outdoor media opportunities which are certain to enhance awareness of your brand, product or services.
Through our network of approved partners, we can reach over 95% of the UK population in some of the most sought-after locations, attracting huge visibility from local audiences and passers-by alike.
Welcome...
Hi everyone, I’m Sharon Rush, Managing Director at Amplified.
Offering a wealth of experience in multi-media and digital advertising, having worked for several high-profile industry leaders such for many years, I’m well versed in creating outstanding marketing campaigns for companies of all sizes.
I’ve always loved seeing new markets grow and evolve, and I’m fascinated by how disruptive innovators can reshape entire landscapes. Who would have thought Airbnb would become the largest rental platform in the world? Change is inevitable, and at Amplified, we embrace it. We thrive on it. Our goal is to ensure your business stays current and ahead of the curve.
I’m passionate about getting it right and delivering exceptional results for our customers. At Amplified, we’re more than a team - we’re a family. Together, we provide the best solutions as a true multi-platform agency. Whether you need help with your e-commerce, a campaign on the London Underground, or a partnership with LBC through a brand-focused radio initiative, we’ve got you covered.
We’d love to hear from you and help your business grow. Let’s create something amazing together!
What Is Content Marketing?
Traditional marketing is becoming less and less effective by the minute; no-longer is explicitly pitching your products or services sufficient, instead you need to subtly stimulate your audience with truly relevant and useful content that offers evident added value.
It’s that ‘added-value’ and educational element that differentiates from any standardised marketing, drawing your customers to you and increasing the likelihood that it will be shared with peers.
Content Marketing Benefits:
> Establishes Brand Loyalty
> Develops Relationships
> Increases Trust
> Encourages Sharing
> Forms Creativity
What Is Content Marketing?
What Is Content Marketing?
Traditional marketing is becoming less and less effective by the minute; no-longer is explicitly pitching your products or services sufficient, instead you need to subtly stimulate your audience with truly relevant and useful content that offers evident added value.
It’s that ‘added-value’ and educational element that differentiates from any standardised marketing, drawing your customers to you and increasing the likelihood that it will be shared with peers.
Content Marketing Benefits:
> Establishes Brand Loyalty
> Develops Relationships
> Increases Trust
> Encourages Sharing
> Forms Creativity
What Is Content Marketing?
Traditional marketing is becoming less and less effective by the minute; no-longer is explicitly pitching your products or services sufficient, instead you need to subtly stimulate your audience with truly relevant and useful content that offers evident added value.
It’s that ‘added-value’ and educational element that differentiates from any standardised marketing, drawing your customers to you and increasing the likelihood that it will be shared with peers.
Content Marketing Benefits:
> Establishes Brand Loyalty
> Develops Relationships
> Increases Trust
> Encourages Sharing
> Forms Creativity
What Is Content Marketing?
Traditional marketing is becoming less and less effective by the minute; no-longer is explicitly pitching your products or services sufficient, instead you need to subtly stimulate your audience with truly relevant and useful content that offers evident added value.
It’s that ‘added-value’ and educational element that differentiates from any standardised marketing, drawing your customers to you and increasing the likelihood that it will be shared with peers.
Content Marketing Benefits:
> Establishes Brand Loyalty
> Develops Relationships
> Increases Trust
> Encourages Sharing
> Forms Creativity
What Is Content Marketing?
Traditional marketing is becoming less and less effective by the minute; no-longer is explicitly pitching your products or services sufficient, instead you need to subtly stimulate your audience with truly relevant and useful content that offers evident added value.
It’s that ‘added-value’ and educational element that differentiates from any standardised marketing, drawing your customers to you and increasing the likelihood that it will be shared with peers.
Content Marketing Benefits:
> Establishes Brand Loyalty
> Develops Relationships
> Increases Trust
> Encourages Sharing
> Forms Creativity
What Is Content Marketing?
What Is Content Marketing?
Traditional marketing is becoming less and less effective by the minute; no-longer is explicitly pitching your products or services sufficient, instead you need to subtly stimulate your audience with truly relevant and useful content that offers evident added value.
It’s that ‘added-value’ and educational element that differentiates from any standardised marketing, drawing your customers to you and increasing the likelihood that it will be shared with peers.
Content Marketing Benefits:
> Establishes Brand Loyalty
> Develops Relationships
> Increases Trust
> Encourages Sharing
> Forms Creativity
What Is Content Marketing?
Traditional marketing is becoming less and less effective by the minute; no-longer is explicitly pitching your products or services sufficient, instead you need to subtly stimulate your audience with truly relevant and useful content that offers evident added value.
It’s that ‘added-value’ and educational element that differentiates from any standardised marketing, drawing your customers to you and increasing the likelihood that it will be shared with peers.
Content Marketing Benefits:
> Establishes Brand Loyalty
> Develops Relationships
> Increases Trust
> Encourages Sharing
> Forms Creativity
Our Vision
We aim to be the first choice for businesses that are looking to accelerate growth through marketing excellence and we are committed to ensuring that our services realise that ambition.
We deliver for our clients through a combination of truly independent expertise, flexible solutions, outstanding service, innovative technology, and strong customer relationships. Using our experience of working with fast growing brands, we aim to provide our clients with access to high quality results driven marketing and technology services at competitive prices.
Our Culture
Our people are our greatest strength, our most valuable asset and key to our success.
We aim to foster a culture that enables every colleague to contribute to their maximum potential. Our values provide a positive, shared language for achieving high performance and excellence. They underpin and help maintain our successful relationships with our customers and assist us in continuing our efforts to excel in all we do.
The team at Amplified helped us create a brand that really makes a statement, while aligning with our business values.
Karren, Kettering
Ron, Huntingdon
Amplified freshened up our marketing material, introducing modern video and animation formats that really help us stand out in crowded marketplaces.
Not familiar with how PPC or SEO worked, Amplified took control of everything and now we have full control of our marketing budget, and have significantly increased our ROI.
Tom, Peterborough
Having decided that we needed a new website, we had no idea which platform was best for us. Amplified really understood our requirements and provided a solution that was perfect.
Sarah, Leicester
Our marketing strategy was extremely limited until Amplified produced a fantastic content plan which incorporated several channels, including email and social media, presenting our customers with genuine added value.
Robert, Northampton
Our marketing strategy was extremely limited until Amplified produced a fantastic content plan which incorporated several channels, including email and social media.
Amplified implemented Middleware technology which allowed us to automate many repetitive administrational duties which have historically wasted a lot of time for us.
Claire, Wellingborough
